{"id":9271,"date":"2021-07-30T16:07:52","date_gmt":"2021-07-30T14:07:52","guid":{"rendered":"https:\/\/fotc.com\/?post_type=casestudy&#038;p=9271"},"modified":"2021-09-16T21:04:31","modified_gmt":"2021-09-16T19:04:31","slug":"dwf","status":"publish","type":"casestudy","link":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/","title":{"rendered":"DWF"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-despre-client\">Despre client<\/h2>\n\n\n\n<p>DWF este&nbsp;<a href=\"https:\/\/dwf.ro\/\">cea mai mare agen\u021bie SEO din Rom\u00e2nia<\/a>, cu 7 ani de experien\u021b\u0103 \u0219i peste 650 de campanii SEO derulate. Au c\u00e2\u0219tigat premii \u00een competi\u021bii interna\u021bionale de SEO \u0219i speciali\u0219tii lor sunt invita\u021bi s\u0103 vorbeasc\u0103 la numeroase evenimente de profil.<\/p>\n\n\n\n<p>DWF face parte din familia CEE Digital Alliance, al\u0103turi de alte 15 agen\u021bii digitale independente de top. De 5 ani ocup\u0103 un loc \u00een juriul Competi\u021biei Magazinelor Online GPEC, ca speciali\u0219ti pe criterii SEO.<\/p>\n\n\n<div data-block_61040765b9b57  class=\"block fotc-quote quote alignfull my-6\">\r\n  <div class=\"d-flex pt-5 pb-4 pt-md-4\">\r\n    <div class=\"fotc-quote-image flex-shrink-0\">\r\n      <img data-src=\"https:\/\/dev.fotc.com\/app\/themes\/fotc-theme\/dist\/images\/blocks\/quote\/quote-icon_b1827815.png\" class=\"img-fluid lazy\">\r\n    <\/div>\r\n    <blockquote class=\"mb-0 ml-md-4 px-3 px-md-0 fotc-quote-blockquote d-flex flex-column\">\r\n      <span class=\"fotc-quote-text mb-3\">Av\u00e2nd \u00een vedere c\u0103 eu lec\u021bia asta mi-am \u00eenv\u0103\u021bat-o de mult, la momentul la care am deschis compania, am \u00eenceput direct pe Google Workspace. Motivele concrete \u021bin de capacitatea de a avea o vedere de ansamblu asupra \u00eentregului ecosistem, precum \u0219i un control avansat de personalizare \u0219i administrare al conturilor. Spre exemplu, \u00eenainte de solu\u021biile cloud, c\u00e2nd un coleg pleca din companie, toate documentele legate de el \u0219i informa\u021biile de\u021binute r\u0103m\u00e2neau practic captive \u00een acel cont de email. Prin Google Workspace, astfel de probleme dispar, \u00eentruc\u00e2t putem pur \u0219i simplu transfera ownership-ul contului de la o persoan\u0103 la alta.<\/span>\r\n      <span class=\"fotc-quote-author f-size-14\">Mihai V\u00een\u0103toru, DWF CEO<\/span>\r\n    <\/blockquote>\r\n  <\/div>\r\n  <style type=\"text\/css\">\r\n    [data-block_61040765b9b57] {\r\n      width: 100%;\r\n    }\r\n  <\/style>\r\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">V\u0103 rog spune\u021bi-mi mai multe despre echipa dvs \u0219i misiunea companiei.<\/h3>\n\n\n\n<p>Eu sunt Mihai \u0219i, \u00eempreun\u0103 cu partenerul meu, Sorin, coordonez activitatea agen\u021biei DWF \u0219i ne-am propus \u00eenc\u0103 de acum 8 ani, c\u00e2nd am intrat pe pia\u021b\u0103, s\u0103 fim cei mai buni pe zona de Search, \u0219i, mai exact, pe zona de optimizare pentru Google, de SEO. Astfel, \u00een to\u021bi ace\u0219ti ani, am dezvoltat echipa \u0219i abilit\u0103\u021bile \u0219i expertiza \u00een aceast\u0103 direc\u021bie, ajung\u00e2nd astfel s\u0103 fim un colectiv de aproape 40 de oameni, care gestioneaz\u0103 un volum de aproximativ 200 de campanii SEO (active) pentru clien\u021bi ce reprezint\u0103, \u00een majoritatea lor, magazine online din Rom\u00e2nia.<\/p>\n\n\n\n<p>Referitor la misiunea noastr\u0103, suntem con\u0219tien\u021bi c\u0103 nu vom avea un impact profund \u00een salvarea planetei, sub\u021bierea stratului de ozon sau alte astfel de cauze, \u00eens\u0103 ne dorim ca acele brand-uri cu care lucr\u0103m, fie ele mari sau mici, s\u0103 fie mai vizibile \u00een rezultatele Google pentru inten\u021biile de c\u0103utare relevante \u00een rela\u021bie cu produsele lor \u0219i, implicit, s\u0103 v\u00e2nd\u0103 mai mult.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cu ce provoc\u0103ri s-a confruntat compania, \u00eenainte de trecerea la Google Workspace?<\/h3>\n\n\n\n<p>Av\u00e2nd \u00een vedere c\u0103 eu lec\u021bia asta mi-am \u00eenv\u0103\u021bat-o de mult, la momentul la care am deschis compania, am \u00eenceput direct pe Google Workspace. Motivele concrete \u021bin de capacitatea de a avea o vedere de ansamblu asupra \u00eentregului ecosistem, precum \u0219i un control avansat de personalizare \u0219i administrare al conturilor. Spre exemplu, \u00eenainte de solu\u021biile cloud, c\u00e2nd un coleg pleca din companie, toate documentele legate de el \u0219i informa\u021biile de\u021binute r\u0103m\u00e2neau practic captive \u00een acel cont de email.&nbsp;<strong>Prin Google Workspace, astfel de probleme dispar, \u00eentruc\u00e2t putem pur \u0219i simplu transfera ownership-ul contului de la o persoan\u0103 la alta.&nbsp;<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ce canale de contact \u0219i solu\u021bii software obi\u0219nuia\u021bi s\u0103 folosi\u021bi \u00eenainte?<\/strong><\/h3>\n\n\n\n<p>Suita office de la Microsoft, desktop-based \u0219i adrese de email fie personale, fie pe serverul companiei, dar chiar \u0219i acelea erau foarte arhaice, p\u0103tr\u0103\u021boase \u0219i greoaie. Modul de c\u0103utare \u00een email-uri era foarte ineficient. Acum, spre exemplu, proces\u0103m aproximativ 1500 de email-uri pe zi, ca \u0219i cumul al tuturor adreselor noastre, iar, f\u0103r\u0103 motorul de c\u0103utare Google, sortarea \u0219i utilizarea lor ar fi fost foarte anevoioas\u0103.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>V\u0103 rog spune\u021bi-ne mai multe despre cooperarea cu FOTC \u2013 cum v\u0103 aminti\u021bi suportul tehnic, implementarea pachetului, consultan\u021ba etc?<\/strong><\/h3>\n\n\n\n<p>Noi, deja folosind solu\u021bia \u0219i \u00eenaintea colabor\u0103rii, \u00eemi aduc aminte c\u0103 am vorbit ceva, p\u00e2n\u0103 s\u0103 facem trecerea la voi. M\u0103 temeam c\u0103 va implica \u00eentreruperi \u00een fluxurile noastre sau schimb\u0103ri tehnice din partea noastr\u0103, \u00eens\u0103 odat\u0103 ce mi-ai explicat (cu foarte mult\u0103 r\u0103bdare) despre ce e vorba, am \u00een\u021beles c\u0103 a fost nevoie doar de generarea unui cod.&nbsp;<strong>Ulterior, totul a func\u021bionat la fel, singura diferen\u021b\u0103 fiind c\u0103 pl\u0103team factura la voi, nu la Google, chiar \u0219i la un pre\u021b mai mic dec\u00e2t \u00eenainte \u0219i \u021bin minte c\u0103, atunci c\u00e2nd am avut nevoie de suport tehnic, ni s-a r\u0103spuns foarte rapid, ba chiar, de vreo dou\u0103 d\u0103\u021bi, voi era\u021bi deja la curent cu problema pe care doream s\u0103 o semnal\u0103m \u0219i lucra\u021bi la rezolvarea ei.<\/strong>&nbsp;Avem acum, spre exemplu, ni\u0219te tickete deschise la Google pe alte proiecte \u0219i platforme, unde colabor\u0103m cu ei, iar timp de r\u0103spuns sub o s\u0103pt\u0103m\u00e2n\u0103 nu prea am primit \u0219i probabil exact la fel s-ar \u00eent\u00e2mpla \u0219i cu zona de email, dac\u0103 nu am fi colaborat cu voi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ce aplica\u021bii Google Workspace sunt cel mai des folosite?<\/strong><\/h3>\n\n\n\n<p>\u00cen afar\u0103 de Gmail, \u201dvedeta\u201d pachetului, noi utiliz\u0103m foarte mult suita office (Docs, Sheets, Slides), prin care proces\u0103m \u0219i gener\u0103m 1500-2000 de documente pe lun\u0103. Multe alte instrumente ter\u021be sunt bazate pe Sheets (Foi de Calcul) \u0219i pe capacitatea lui de integrare cu App Scripts. Am mai experimentat pu\u021bin cu restul instrumentelor \u0219i aplica\u021biilor, \u00eens\u0103 profilul activit\u0103\u021bii nu ne-a \u00eempins c\u0103tre a le utiliza. Drept s\u0103-\u021bi spun, noi nu mai avem pe calculatoare vreo suit\u0103 office, fie ea MS sau de alt fel, \u00eentruc\u00e2t avem totul oferit prin Google Workspace, \u00een cloud.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>A ajutat Google Workspace la schimbarea modului de lucru al echipei? Dac\u0103 este posibil, ne pute\u021bi oferi c\u00e2teva exemple?&nbsp;<\/strong><\/h3>\n\n\n\n<p>Cel mai mare c\u00e2\u0219tig este capacitatea asta&nbsp;<strong>extrem de rapid\u0103 de a lucra colaborativ \u0219i de a \u00eemp\u0103rt\u0103\u0219i accese selective, \u00een func\u021bie de pozi\u021bie, de rol \u0219i de cei care au nevoie de acces la anumite informa\u021bii<\/strong>. Adic\u0103 \u00een loc s\u0103 schimbi un fi\u0219ier dintr-o parte \u00een alta \u0219i s\u0103 stai s\u0103 vezi ce s-a modificat, ce nu, faptul c\u0103 po\u021bi lucra concomitent cu 2 alte 3 persoane direct pe acela\u0219i document este un mare, mare avantaj. Partea de Version History este extrem de important\u0103, p\u0103streaz\u0103 un istoric al modific\u0103rilor, lucru care \u00een variantele mai vechi de office, \u00een special cele folosite de el, nu era at\u00e2t de facil.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Ave\u021bi vreun sfat pentru cei ce doresc s\u0103 introduc\u0103 Google Workspace \u00een cadrul organiza\u021biei lor?<\/strong><\/h3>\n\n\n\n<p>Sincer, nu v\u0103d de ce nu ai face-o. Tu, ca \u0219i companie, deja ai un cost raportat la tehnologie (sau, dac\u0103 nu crezi c\u0103 ai, \u00eenseamn\u0103 c\u0103 nu \u00eel con\u0219tientizezi), trebuie s\u0103 \u021bi-l pui pe foaie \u0219i vei observa, \u00een primul r\u00e2nd, c\u0103 este mai eficient dec\u00e2t alte solu\u021bii de Enterprise sau chiar \u0219i cele de la Microsoft, mai ieftin \u0219i clar mult mai prietenos, mai u\u0219or de gestionat. Securitatea nu este sacrificat\u0103, \u00eentruc\u00e2t \u0219tiu c\u0103 po\u021bi limita autentificarea pe baza de IP sau loca\u021bie. \u00cen final, consider c\u0103 depinde de unde pleci \u2013 dac\u0103 pleci de la nimic sau de la serverul local de email, g\u0103zduit de companie, clar va fi un MEGA pas \u00eenainte. Dac\u0103 deja folose\u0219ti o solu\u021bie cloud de la alt furnizor, atunci depinde de nevoile fiec\u0103rei companii \u00een parte. Acolo doar compararea ofertelor \u0219i a satisfacerii nevoilor de c\u0103tre fiecare solu\u021bie \u00een parte, poate duce c\u0103tre alegerea celei potrivite pentru tine.<\/p>\n","protected":false},"featured_media":9273,"template":"","casestudy_industry":[641,634],"casestudy_service":[58],"class_list":["post-9271","casestudy","type-casestudy","status-publish","has-post-thumbnail","hentry","casestudy_industry-publicitate-marketing","casestudy_industry-software-internet-ro","casestudy_service-chrome-enterprise"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v25.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC<\/title>\n<meta name=\"description\" content=\"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC\" \/>\n<meta property=\"og:description\" content=\"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/\" \/>\n<meta property=\"og:site_name\" content=\"FOTC\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-16T19:04:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"760\" \/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC\" \/>\n<meta name=\"twitter:description\" content=\"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/\",\"url\":\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/\",\"name\":\"De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC\",\"isPartOf\":{\"@id\":\"https:\/\/dev.fotc.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png\",\"datePublished\":\"2021-07-30T14:07:52+00:00\",\"dateModified\":\"2021-09-16T19:04:31+00:00\",\"description\":\"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.\",\"breadcrumb\":{\"@id\":\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#breadcrumb\"},\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ro-RO\",\"@id\":\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#primaryimage\",\"url\":\"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png\",\"contentUrl\":\"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png\",\"width\":760,\"height\":443},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"RO\",\"item\":\"https:\/\/dev.fotc.com\/ro\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"DWF\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dev.fotc.com\/#website\",\"url\":\"https:\/\/dev.fotc.com\/\",\"name\":\"FOTC\",\"description\":\"Partner Google Cloud\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/dev.fotc.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ro-RO\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC","description":"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"ro_RO","og_type":"article","og_title":"De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC","og_description":"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.","og_url":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/","og_site_name":"FOTC","article_modified_time":"2021-09-16T19:04:31+00:00","og_image":[{"width":760,"height":443,"url":"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_title":"De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC","twitter_description":"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/","url":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/","name":"De ce mizeaz\u0103 o agen\u021bie ca DWF pe servicii cloud? | FOTC","isPartOf":{"@id":"https:\/\/dev.fotc.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#primaryimage"},"image":{"@id":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#primaryimage"},"thumbnailUrl":"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png","datePublished":"2021-07-30T14:07:52+00:00","dateModified":"2021-09-16T19:04:31+00:00","description":"O vedere de ansamblu pentru \u00eentreaga companie este motivul pentru care DWF mizeaz\u0103 pe Google Workspace. Citi\u021bi studiul de caz.","breadcrumb":{"@id":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#breadcrumb"},"inLanguage":"ro-RO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/"]}]},{"@type":"ImageObject","inLanguage":"ro-RO","@id":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#primaryimage","url":"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png","contentUrl":"https:\/\/dev.fotc.com\/app\/uploads\/2021\/07\/DWF_banner-1.png","width":760,"height":443},{"@type":"BreadcrumbList","@id":"https:\/\/dev.fotc.com\/ro\/case-studies\/dwf\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"RO","item":"https:\/\/dev.fotc.com\/ro\/"},{"@type":"ListItem","position":2,"name":"DWF"}]},{"@type":"WebSite","@id":"https:\/\/dev.fotc.com\/#website","url":"https:\/\/dev.fotc.com\/","name":"FOTC","description":"Partner Google Cloud","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dev.fotc.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ro-RO"}]}},"_links":{"self":[{"href":"https:\/\/dev.fotc.com\/ro\/wp-json\/wp\/v2\/casestudy\/9271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.fotc.com\/ro\/wp-json\/wp\/v2\/casestudy"}],"about":[{"href":"https:\/\/dev.fotc.com\/ro\/wp-json\/wp\/v2\/types\/casestudy"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.fotc.com\/ro\/wp-json\/wp\/v2\/media\/9273"}],"wp:attachment":[{"href":"https:\/\/dev.fotc.com\/ro\/wp-json\/wp\/v2\/media?parent=9271"}],"wp:term":[{"taxonomy":"casestudy_industry","embeddable":true,"href":"https:\/\/dev.fotc.com\/ro\/wp-json\/wp\/v2\/casestudy_industry?post=9271"},{"taxonomy":"casestudy_service","embeddable":true,"href":"https:\/\/dev.fotc.com\/ro\/wp-json\/wp\/v2\/casestudy_service?post=9271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}